Pete's Music Blog Interviews GLG Owner Janelle Rogers
Our own Janelle Rogers was interviewed by Pete Uhlenbruch (aka Owls of the Swamp) for his blog, Pete's Music Blog. Pete writes, "This interview is a must read for independent artists considering hiring a publicist, as well as up & coming aspiring publicists." If you're a musician or aspiring publicist looking for advice, look no further than this Q & A. Thanks, Pete!
Read the Pete's Music Blog post here.
In the interview, Janelle discusses her history working for SXSW and marketing for BMG Distribution. In addition to advice for aspiring publicists and musicians, Janelle also discusses the ins-and-outs of Green Light Go's unique approach to music publicity. She says, "We tend to have a divide and conquer approach at GLG, so we can achieve the best results for the client. While most companies will assign one rep to solely work the campaign, we actually have the team work a specific portion based on individual strengths and passions.