Green Light Go Music PR

Frances Luke Accord - Album Case Study

Campaign Overview and Goals: In the spring of 2016, Green Light Go began a campaign with Chicago indie folk duo Frances Luke Accord to release their album, Fluke. The major goal for their campaign was to secure quality high profile placements, including NPR. 

Strategy: The strategy for Frances Luke Accord was to focus on their rich harmonies, diverse musicianship, and their work in Uganda with the Barefoot Truth Children’s Choir.

Results: Through this approach we were able to secure coverage with key tastemakers including, AudioTree Live, The Deli Chicago, The Music Ninja, and NPR's Mountain Stage, with 30 placements in total for a 100 contact campaign. 

AudioTree Live

The Deli Chicago

The Music Ninja

NPR's Mountain Stage

AudioTree Live - 10/13/2016

The Deli Chicago - 5/12/2016

The Music Ninja - 5/19/2016

NPR's Mountain Stage - 10/30/2016

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Paul Corsi

When he’s not playing a show or practicing with his band Go Tiger, Go! he can be found at one of Detroit’s best new restaurants or taking in the sights and sounds that the area has to offer. He loves running, coffee houses, playing with puppies, and the occasional vortex of video games.

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